Virgo Communications brings the cool for WIBISCO Ice

After 2 years of internal development, WIBISCO was ready to launch its new, limited edition flavour of Tea Time cookies, called “ICE.” The tasty new product comprised a cool, minty green cream, sandwiched between two rich dark chocolate cookies and needed an exciting campaign to differentiate the limited edition flavor. Virgo conceptualized a sleek campaign to excite the brand’s youthful core …

Communities to benefit from ‘Rock Hard Cares’ Initiative

Local company Rock Hard Cement (RHC) is on a mission to assist those most in need throughout Barbados, with the launch of ‘Rock Hard Cares’. The initiative is being held in partnership with Capital Media and will see community members nominate individuals and non-governmental organizations who they believe are in need of support. RHC’s Operations Manager, Darren Matthews says the …

Harris Paints Nominated to Join International Coatings Consortium

Harris Paints has been selected as the leading paint manufacturer in the Caribbean by Nova Paint Club and invited to join the elite group of 12 other independent paint companies across the globe. Nomination must be from another paint manufacturer and take into consideration quality brands, cutting-edge technology, national and international reputation for excellence and leadership in responsible care for …

Abigail Brown is brand manager of WIBISCO

4. MONDAY, JUNE 25, 2018. BARBADOS BUSINESS AUTHORITY. 10-Minute Manager Are you where you always wanted to be? Where I want to be evolves constantly, especially as I grow personally and professionally. Nonetheless, I am happy with where I am now and I’m grateful. The 20-year-old Abigail would be proud! What is your biggest professional challenge? Combating the common belief …