We Gatherin’ 2020 was an exciting national initiative encouraging Barbadians (whether resident on the island or in the diaspora) to participate in a homecoming from January to December 2020. The project also targeted tourists and repeat visitors who felt “Barbadian” in spirit to visit during the year. The stated aim is to “foster unity and community spirit, encourage philanthropy and …
Virgo Communications brings the cool for WIBISCO Ice
After 2 years of internal development, WIBISCO was ready to launch its new, limited edition flavour of Tea Time cookies, called “ICE.” The tasty new product comprised a cool, minty green cream, sandwiched between two rich dark chocolate cookies and needed an exciting campaign to differentiate the limited edition flavor. Virgo conceptualized a sleek campaign to excite the brand’s youthful core …
The RUBIS Great Escape promotion
Take a look! Virgo Communications client RUBIS Caribbean has The RUBIS Great Escape promotion running right now in Barbados! We love the super happy promotional jingle we created with Creek Productions! Take a look at the How to Promotion video below and visit the Promotion Website to learn more.
Getting LOUD with Digital worked for Us. – ADDY Awards
In this media-saturated age, making attention-grabbing content is key to marketing but it can be elusive. But getting LOUD and savvy worked for us. We made digital and video content worthy of winning five 2018 American Advertising Awards, including four Silvers and one Gold. Having won several Addy’s in the past –Virgo won the highest number of Gold awards of …
Behind the Scenes – Harris Holiday Ready
Take a look at some behind the scenes photos on the set of the Harris Holiday Ready commercial Virgo created. It has aired on television in Barbados and throughout the Caribbean as part of Harris’ holiday campaign and their 45 years of colour. Are you all holiday ready too? We hope so!
RUBIS’ Happy Dayz integrated campaign
The RUBIS Happy Dayz campaign for Guyana and Barbados launched in September was one of the larger integrated campaigns Virgo produced this year. Winning fabulous prizes was the call to action, but the feeling of being happy was the overarching theme. The response from RUBIS customers was overwhelming! In addition to an extremely active social media presence, the innovative digital …
