Virgo Communications brings the cool for WIBISCO Ice

After 2 years of internal development, WIBISCO was ready to launch its new, limited edition flavour of Tea Time cookies, called “ICE.” The tasty new product comprised a cool, minty green cream, sandwiched between two rich dark chocolate cookies and needed an exciting campaign to differentiate the limited edition flavor. Virgo conceptualized a sleek campaign to excite the brand’s youthful core …

RUBIS’ Happy Dayz integrated campaign

The RUBIS Happy Dayz campaign for Guyana and Barbados launched in September was one of the larger integrated campaigns Virgo produced this year. Winning fabulous prizes was the call to action, but the feeling of being happy was the overarching theme. The response from RUBIS customers was overwhelming! In addition to an extremely active social media presence, the innovative digital …