Barbados-based advertising agency, Virgo Communications was awarded a Silver ADDY award for its print creative for The Crane, one of Barbados’ premier residential resorts.  The brief from client was to create an 8-page advertorial that would emotionally connect with consumers, while delivering a call to action for property sales.  Virgo successfully executed the concept “Diary”, which interwove first person journal entries from a family vacationing at The Crane, with descriptors of the resort’s key services and amenities.

“Winning this award is such an honour,” says Ayanna Victorin, Account Manager at Virgo. “ A big thank you to our clients Paul Doyle, Annmarie Thompson, and Kim Goddard for the opportunity to work with such a first class product, and with such a fantastic group of people. And of course, it’s always great to deliver award winning creative on a first attempt!”

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